Our Team

Farah Al Ibrahim
Founder & creative producer

Farah, a Saudi creative, has over 15 years of experience in digital content, shaping how stories are told in the region. From her early work in traditional media to leading digital content strategies at top media companies, she has been instrumental in creating award-winning media products with high regional viewership.

Now, as the founder of Artellosa, Farah is on a mission to bring the beautiful stories of local culture and heritage to both regional and global audiences. By blending technology, art, and storytelling, she aims to make these stories accessible and engaging. Her latest creation, Pearls of Emotions, offers a unique and immersive portrayal of the pearl divers in the region, reflecting her passion for transforming cultural narratives into captivating experiences.

Ali Matar
Production consultant

Ali founded AM Management and Productions in 2003 and has since produced over 100 concerts and shows worldwide, including in London, Dubai, New York, and Paris. He produced Nadim Sawalha’s play Rest Upon The Wind, inspired by the life of Kahlil Gibran, staged in ten cities. His recent collaborations include prestigious events and venues such as the Dubai International Film Festival, Royal Albert Hall, Beiteddine Festival, and more, solidifying his influence in the global entertainment scene.

Bayan Alsheikh
Art & Creative Consultant

With over 20 years of creative experience, Bayan Alsheikh blends artistry and design to shape the visual identity of global brands. Holding a Master of Arts from Edinburgh University School of Art, his work elevates spaces, products, and campaigns, gaining international recognition for transforming brand experiences. Bayan’s unique ability to combine cultural elements with modern design has made him a sought-after consultant, collaborating with leading brands to create visual narratives that resonate with diverse audiences across the world.

Rosie O'Connor
Consultant Curator
& Creative Specialist

Rosie O’Connor is a Consultant Curator and Creative Specialist dedicated to making art accessible. She is the Consultant Curator for Frameless, the UK's largest and first permanent immersive art experience, located in a 30,000 square feet sit in March Arch, London. From Renaissance to Modern Art, Frameless showcases unique interpretations of masterpieces from artists including Canaletto, Dalí, van Gogh, Hokusai, Monet and Rembrandt. Rosie has a first-class honours degree in Art History & Visual Culture from the University of Exeter. Her research explores how multi-sensory experiences can make art more accessible.